Posty vs. Sprout Social
Sprout Social is strong if besides posting you also need a social inbox, social listening and enterprise reports. Posty focuses on daily content work: you manage 12+ platforms from one visual calendar, you can post without a cap, and from the Pro plan your own AI agent can work in your calendar too.
Build your audience, grow your business
Plan and schedule posts for 12+ platforms from one calendar. Post consistently to grow your audience and help more potential customers find you.
Posty and Sprout Social at a glance
| Aspect | Sprout Social | |
|---|---|---|
| Cheapest paid plan | 4 990 Ft / mo | about $79 / user / mo (about 27 500 Ft) |
| Pricing model | Fixed plans | Per user (seat) |
| Hungarian interface and support | ||
| Analytics | Yes (beta) | Enterprise reports and listening |
| MCP server for AI agents |
This comparison is based on the competitor's publicly available pricing and feature list, as of 11 August 2026. Foreign prices are indicative and move with the exchange rate. Every brand name is a trademark of its owner. If we got something wrong, tell us and we will fix it.
What Sprout Social does well
- The enterprise analytics build detailed client, competitor and team-performance reports, in an exportable form.
- Smart Inbox gathers comments, messages and reviews in one place, and you can assign incoming cases in the team. Posty has no social inbox.
- Social listening follows brand mentions, sentiment and industry trends. For someone who builds daily work on this, that is a real advantage.
- Detailed permission management, approval rounds and SSO fit multi-person enterprise processes.
- It also handles WhatsApp, Snapchat and Reddit. Posty does not support those platforms.
When should you pick Sprout Social instead?
Sprout Social is the better pick if your team assigns incoming cases in Smart Inbox, regularly watches brand mentions, and builds enterprise reports for leadership. Multi-step approval and SSO can also argue for it. If you mainly plan and schedule content, would automate publishing, or would leave calendar management to an AI agent, Posty covers that work at a much lower monthly cost.
Why switch to Posty?
- Full agent control. From the Pro plan you get an MCP server, a public REST API, webhooks and a CLI published on npm. From the skill file, ChatGPT, Claude, Codex, Muse, OpenClaw or Hermes can manage your calendar directly. Sprout Social's MCP only works with ChatGPT and TikTok data, and the API is available from the Advanced plan.
- A lower, fixed monthly fee. Sprout Social Essentials is about $79 per user per month on yearly billing. Posty Pro is 8 990 Ft a month, with ten social accounts and three team members.
- One calendar. In the drag-and-drop calendar you can plan in day, week and month views. Recurring posts, drafts and suggested times speed up regular publishing, with no monthly post cap.
- Hungarian support. The interface and help are in Hungarian, and if you have a question Norbi, the founder, replies. You get the invoice in forints, with Hungarian VAT.
Detailed comparison
A row-by-row look at pricing, platforms, posting and features.
Pricing
| Aspect | Sprout Social | |
|---|---|---|
| Cheapest paid plan | 4 990 Ft / mo (Alap) | about $79 / user / mo (Essentials, on yearly billing) |
| Pricing model | Fixed plans, not per channel | Per user, billed yearly |
| Unlimited posts on every plan | ||
| Free trial | 7 days, a card is required to start | 30 days, no card required |
| On yearly billing | Two months free | Discount (Essentials is about $99 on monthly billing) |
| Billing | In forints, with a Hungarian VAT invoice | In dollars |
| Social accounts on the cheapest plan | 5 | 5 |
| API access | From the Pro plan (8 990 Ft / mo) | Yes, from the Advanced plan |
| Cancel anytime |
Social platforms
| Aspect | Sprout Social | |
|---|---|---|
| TikTok | ||
| YouTube | ||
| X (Twitter) | ||
| Threads | ||
| Bluesky | ||
| Google Business Profile | ||
| Telegram | ||
| Discord | ||
| Slack |
Posting and scheduling
| Aspect | Sprout Social | |
|---|---|---|
| Cross-posting from one editor | ||
| Multiple accounts per platform | ||
| Per-channel preview | ||
| Best-time suggestions | ||
| Per-channel tweaks | ||
| Drag-and-drop calendar | ||
| Day, week and month views | ||
| Save as draft | ||
| Recurring posts | ||
| Post delay | ||
| Comments and replies on the post | ||
| Separate clients | Yes, with teams and permissions | |
| Media library | Yes (with Canva, Dropbox and Drive integration) | |
| Image editor (Studio) | ||
| Video editor and UGC templates | ||
| Video publishing |
Features
| Aspect | Sprout Social | |
|---|---|---|
| Hungarian-language interface | ||
| Hungarian customer support | ||
| Analytics | Yes (beta) | Yes, with enterprise-level reports |
| Team management | ||
| Email and in-app notifications | ||
| Timezone handling | ||
| Multiple workspaces | ||
| Plugs (automations) | ||
| RSS auto-post | ||
| Post sets | ||
| Short links | ||
| Signatures |
AI agent features
| Aspect | Sprout Social | |
|---|---|---|
| MCP server for AI agents | ? | |
| Command-line tool (CLI) | ||
| Public API | Yes, from the Advanced plan | |
| ChatGPT plugin | Yes, with ChatGPT integration | |
| Claude Code integration | ||
| OpenClaw integration | ||
| Codex integration | ||
| Hermes integration | ||
| Muse integration | ||
| Webhooks |
Frequently asked questions
- How much cheaper is Posty than Sprout Social?
- Sprout Social Essentials is about $79 per user per month on yearly billing, about $99 on monthly billing. Posty Alap is 4 990 Ft, Pro 8 990 Ft a month. Neither is priced per user. The dollar amounts are indicative. Their forint value moves with the exchange rate.
- Mit tud a Sprout Social, amit a Posty nem?
- Enterprise reports, social listening, Smart Inbox, approval rounds and SSO. Posty has no social inbox or multi-step approval, and analytics are still in beta. If these are part of your daily work, Sprout Social fits your processes better.
- Which platforms do Posty and Sprout Social support?
- Both handle Facebook, Instagram, TikTok, YouTube, LinkedIn, X, Threads, Bluesky and Pinterest, among others. Posty also posts to Telegram, Discord, Slack and Google Business Profile. Sprout Social also supports WhatsApp, Snapchat and Reddit, which Posty does not.
- How do I switch from Sprout Social to Posty?
- During the 7-day trial you can connect your social accounts and try your own content process. There is no bulk CSV import, so with a large amount of pre-scheduled posts it is worth planning the switch ahead.
- Why should I pick Posty over Sprout Social?
- If you mainly plan, edit and schedule, Posty covers 12+ platforms in one visual calendar, with unlimited posts. From the Pro plan you can also connect your own AI model through MCP, the API or the CLI. We do not use a built-in AI copywriter on purpose: we do not resell a middling model. We leave it to you which one you work with.
Hungarian teams already post this way
„Finally, a scheduler that thinks in Hungarian. Our café's Instagram and Facebook are in one place. I save two hours a week.”
„Tuesday evening I schedule the whole week in half an hour. That's it.”
„I run five brands' accounts on my own. We used to subscribe to three different tools. Posty has everything in one place: scheduling, calendar, analytics. I send the reports straight to management. Nobody comes back with questions. It paid for itself in the first month. I've recommended it to two colleagues since.”
„At our online store, TikTok and Instagram get the same campaign, but Posty fine-tunes the copy per channel. The AI's Hungarian copy is surprisingly good.”
„We post the daily menu to Facebook and Instagram at 9 a.m., automatically. Guests already look forward to it.”
„I connected Posty to Claude. I was a bit worried it would sound robotic. Instead I just tell it what happened this week, and it writes and schedules the posts in my voice. Now I only reply to comments.”
„My portfolio posts itself. I just draw.”
„I used to stress every morning about what to post. Now Posty suggests a time, and I just approve the workout tips. My follower count doubled in three months.”
„Everything we do is seasonal: Mother's Day, graduations, weddings. In calendar view I see the whole month ahead. I upload the bouquet photos once, everywhere.”
„I shoot on weekends, retouch on weekdays. I had no time left to post. With Posty, my galleries finally go out to Instagram and Facebook on their own.”
„Before Black Friday we scheduled 200 posts in advance, across three channels. Not a single one slipped. We've never had a campaign period like this.”
Hungarian pricing, no hidden costs
Every plan starts with a 7-day free trial. We bill in forints and issue a VAT invoice.
Alap
- 5 social accounts
- 1 workspaces
- One user
- Advanced image editor
- Viral video + UGC templates
- Automations
- API access
- Posting with an AI agent
- Unlimited posts
- Multiple accounts per platform
- Scheduling
- Calendar view
- Repeated posts
- Post delays
- Studio access
- Analytics (beta)
- Post comments
- Dark & light mode
Pro
Most popular- 10 social accounts
- 1 workspaces
- 3 users
- Advanced image editor
- Viral video + UGC templates
- Automations
- API access
- Posting with an AI agent
- Unlimited posts
- Multiple accounts per platform
- Scheduling
- Calendar view
- Repeated posts
- Post delays
- Studio access
- Analytics (beta)
- Post comments
- Dark & light mode
Kreátor
- 30 social accounts
- 5 workspaces
- Unlimited users
- Advanced image editor
- Viral video + UGC templates
- Automations
- API access
- Posting with an AI agent
- Unlimited posts
- Multiple accounts per platform
- Scheduling
- Calendar view
- Repeated posts
- Post delays
- Studio access
- Analytics (beta)
- Post comments
- Dark & light mode
Csapat
Highest limits- 100 social accounts
- 15 workspaces
- Unlimited users
- Advanced image editor
- Viral video + UGC templates
- Automations
- API access
- Posting with an AI agent
- Unlimited posts
- Multiple accounts per platform
- Scheduling
- Calendar view
- Repeated posts
- Post delays
- Studio access
- Analytics (beta)
- Post comments
- Dark & light mode
Grow your audience, not your workload
Posty brings your social accounts together in one calendar, so you can spend more time on your leads and your business. Don't let managing your accounts take up ten hours a week.
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